Despite global crises, the industry displayed confidence at ITB Berlin 2024 – people’s desire to travel appears unabated. The most important topics were the growing importance of AI, the shortage of skilled labour and climate justice.
ITB China partners with Trip.com for the annual Travel Trends Report 2024/25, providing key insights into emerging trends, Chinese traveler behavior and opportunities in the booming tourism market. The report will be released concurrently with the trade show.
Lina Moskvina, CEO MICE&more: «Thinking about the Future»
Space Tourism: a checklist for gathering and preparing a future star traveler
Metaverses are an endless event space that is still waiting for discoverers
Five destinations inspected by MICE&more experts
A short tour of NEOM
News from hotel chains 2024-2026
MICE Calendar 2024: around the world with MICE&more